The history of Happy Diamonds is set against the backdrop of the profound transformation and cultural changes of the 1970s.

Inspired by the lightness and freedom of the spray from a waterfall, the Chopard workshops decided to release diamonds from all settings for the very first time:a real upheaval in the world of watchmaking.

"Diamonds are happier when they are free" exclaimed Caroline Scheufele's mother when she first caught sight of these iconsin the making.

Conveying a universal message, Happy Diamonds reflected the spirit of the times: precious things should not be locked up! Free and liberated, they sparkled more brightly than ever – like the women who wore them.

The creative soul of the Maison,Caroline Scheufele began shaping her brilliant destiny from childhood onwards.

Born into a long line of watchmakers, she designed her first watch as a young girl, from pieces of aluminum foil.

While still a teenager, she let her fertile imagination wander by designing a clown pendant with small dancing diamonds twirling inside its belly.

Made in secret by the workshops on the initiative of Caroline Scheufele's father, this clown was to be the first ever piece of Chopard jewelry.

A joyful and playful creation, it quickly became the favorite gift of a generation of fathers to their beloved daughters, and the symbol of Chopard's formidable jewelry adventure.

As soon as it was introduced, the kinetic energy spread by the Happy Sport distilled an aura of Joie de Vivre.

Combining diamonds and steel turned watchmaking codes upside down, in step with those of modern society within which women were taking an unprecedented place. With more and more of them taking up positions of responsibility, their influence began steadily growing within the family as well as in business and politics.

A new lifestyle was required for these heroines leading their lives in a free-spirited and independent way – and fashion had to adapt.

Happy Sport was entirely in tune with this tendency. A key instigator of the sport-chic trend, it goes equally well with jeans and sneakers as with a little black dress and high heels – all of which helped it conquer catwalks, red carpets, and women's wrists!

An explosion of colors and extravagance,a turning point, an icon, and the watch most collected by women: Happy Sport is all this and so much more.

The embodiment of Caroline Scheufele’s passion and joie de vivre, from their birth in the 90s to the present, Happy Sport models have epitomized a noble legacy of casual chic style in a kaleidoscope of more than 1,000 variations – each one infused with the spirit of Chopard’s Co-President and Artistic Director.

A powerful metaphor of the emancipatory momentum women experienced in the 20th century, the Happy Sport watch sealed Chopard’s place in contemporary watchmaking and continues to stage a fascinating and perpetually creative show in which women play a starring role.
Happy Sport is forever.

The perfection characterizing the design of the first Happy Sport watch presented in 1993 lives on with a vintage yet highly contemporary charm that continues to fascinate.
So much so that Caroline Scheufele decided, nearly 30 years on, to revive this exceptional diamond watch through a limited reissue:
Happy Sport the First.

An explosion of colors and extravagance,a turning point, an icon, and the watch most collected by women: Happy Sport is all this and so much more.

The embodiment of Caroline Scheufele’s passion and joie de vivre, from their birth in the 90s to the present, Happy Sport models have epitomized a noble legacy of casual chic style in a kaleidoscope of more than 1,000 variations – each one infused with the spirit of Chopard’s Co-President and Artistic Director.

There are so many reasons why Chopard Loves Cinema: the intensity of emotions, the magic of silver screens leading to a world filled with dreams and fantasy, the quintessence of glamour, the passion behind each creation.

It all began in 1997 when Caroline Scheufele met Pierre Viot, then director of the Cannes International Film Festival. While she was attentively examining the trophy displayed in his office, he invited her to redesign a fresh interpretation of the Palme d’Or.

The following year, at the closing ceremony of the 1998 Cannes Festival, the new Palme d’Or was unveiled to the world in the form in which it still exists today.

75 years unveiling International Films in its broadest variety, 170 countries every year represented in one location, 24 red carpet steps climbed for a lifetime moment, 1 Palme d’Or, a million stories being unfolded…

The Palme d’Or, cinema’s most prestigious award and the dream of every film director. A true global icon and high jewellery creation in its own right. Its mere evocation brings up visions of the French Riviera and the glamour of the Croisette.

When Chopard Co-president and Artistic Director Caroline Scheufele redesigned the Palme d’Or in 1998, so began the love story between the Maison and the world’s most renowned film festival.

Over 25 years of a unique partnership, Chopard and the Cannes Film Festival have jointly written a part of the history of cinema.

In addition to crafting the legendary Palme d’Or in its workshops along with all the trophies to be distributed at the closing prizegiving ceremony and adorning the stars for the traditional “Montée des Marches” red-carpeted staircase ritual thanks to the magnificent High Jewelry Red Carpet Collection, the Maison also awards rising talents with the Trophée Chopard as well as hosting unforgettable annual parties. This year, Chopard is once again set to dazzle while bringing its inimitable sparkle to the legendary Croisette.

The 75th Edition of the Cannes Film Festival also marked the 25th Anniversary of Chopard as an Official Partner.

Since then, Chopard has formed a glittering duo with the Cannes International Film Festival to which it serves as official partner.